### Summary
YouTube is partnering with Universal Music Group to develop an AI framework to enhance creativity and protect the rights of music artists. They are introducing YouTube's Music AI Incubator to work with innovative artists, songwriters, and producers. YouTube aims to embrace AI responsibly and support the music industry.
### Facts
- YouTube and the music industry have a long history of collaboration, and they are now working together to embrace generative AI and advance creativity.
- YouTube's Music AI Incubator will work with Universal Music Group and other partners to explore generative AI experiments and research.
- The goal is to understand the value of AI technologies for artists and fans, enhance creativity, and solve critical issues.
- YouTube has a strong focus on protecting the rights of artists and has made significant investments in technologies like Content ID.
- They are scaling their trust and safety organization and content policies to address challenges related to AI-generated content.
- YouTube recognizes the potential of AI to supercharge creativity worldwide, but they emphasize that the success of AI and YouTube depends on the success of their partners in the music industry.
- The principles of embracing AI, granting protections while unlocking opportunities, and investing in trust and safety form the foundation for YouTube's approach to AI and the music industry.
YouTube's CEO, Neal Mohan, announced that they will be embracing AI responsibly with their music partners, working on an AI framework to protect artists' copyrights and enhance creative expression, and introducing YouTube's Music AI Incubator to collaborate with talented artists.
AI video editing startup Capsule is launching its product to the public, aiming to help content and marketing teams produce videos ten times faster by leveraging AI, addressing pain points in video editing, and offering an approachable user interface. The technology, which runs in the browser, allows users to add text, motion graphics, and generate components like headlines and images through AI. Capsule is also developing collaboration features and plans to open up its video scripting language to the community.
YouTube has introduced a new app called YouTube Create, which provides creators with easy-to-use and free tools to make Shorts and longer videos, addressing challenges such as editing and access to creative features like stickers and effects.
YouTube is introducing a "Dream Screen" and other AI tools for creators, including generative AI solutions for its Shorts platform, at its annual Made on YouTube event.
YouTube's head of music, Lyor Cohen, expressed his enthusiasm for artificial intelligence (AI) at the Made on YouTube event, stating that AI tools can open up a new playground for creativity and usher in a new era of musical creativity. Warner Music Group CEO, Robert Kyncl, proposed a path forward where AI enthusiasts can benefit from the technology while artists who are wary of it are protected. YouTube is also developing AI-powered tools for creators, such as Dream Screen and a search function that acts like a music concierge.
Google is expanding its use of artificial intelligence (AI) to enhance video creation on YouTube, introducing features such as AI-powered backgrounds, an app for simpler video shooting and editing, and data-driven suggestions for creators. Additionally, Google is developing an advanced AI model called Gemini, which combines text, images, and data to generate more coherent responses, potentially propelling its AI capabilities ahead of competitors. The tech giant is betting on AI to enhance its suite of products and drive its growth.
Generative AI tools, such as those developed by YouTube and Meta, are gaining popularity and going mainstream, but concerns over copyright, compensation, and manipulation continue to arise among artists and creators.
YouTube for Android is testing a redesign that replaces the Library tab with a new "You" tab, breaking consistency with other Google apps and reflecting a resemblance to social media apps like Instagram.
YouTube has introduced a new advertising package called "Spotlight Moments" that uses Google AI to identify popular videos related to specific cultural events, allowing advertisers to serve ads across a branded YouTube channel. This is one of several AI-powered advancements by YouTube, alongside campaigns like Video Reach and Video View. Google is using generative AI to transform how ads are sold and placed, including creating assets for ads and integrating ads into its conversational search experience.
Artificial intelligence is revolutionizing content creation for videos and podcasts, with AI tools being used for script development, voiceovers, editing, and thumbnail creation by content creators on platforms like YouTube, offering greater convenience and enhancing production quality.
YouTube is introducing several new features and design updates, including stable volume, bigger preview thumbnails, the ability to cancel a scrub, a lock screen feature, sparkling animation for "Subscribe" and "Like" buttons, rotating top comments, and a combined Library and account page called "You."
YouTube is introducing various mobile-based playback and creator-friendly features, including the ability to increase playback speed with a tap and hold, stable volume to reduce volume differences, the option to search for a song by playing or humming, a screen lock feature, the combination of the Library tab and account page into a new "You" tab, highlighting "like and subscribe" buttons when mentioned in videos, rotating top comments, and updating the video description menu for smart TVs.
YouTube has rolled out dozens of new features for its mobile app, including stable volume, voice recognition for identifying songs, bigger preview thumbnails, a lock feature for the video player, and animated Like and Subscribe buttons, as it cracks down on ad blockers.
YouTube is facing delays in launching its new artificial intelligence tool that will allow creators to use the voices of popular recording artists in videos, as negotiations with major labels for licensing deals are taking longer than expected.
YouTube is reportedly developing an AI-powered tool that allows users to replicate the voices of famous musicians while recording audio, although no release date or official name has been announced. Discussions with music companies are ongoing, and it remains to be seen if YouTube can provide creators with AI voice replication tools without facing copyright lawsuits.
YouTube is in talks with record labels to launch an AI tool that allows creators to make videos using vocals from popular musicians, but negotiations with major labels and concerns about how artists' voices will be used have delayed the launch.