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Bain advises Hollywood to embrace new tech like AI with care to aid artists, not replace them

  • Management consulting firm Bain recommends Hollywood use new technologies like AI carefully and not to replace human writers, actors, and artists.

  • Technologies like LED volumes and game engines can reduce budgets by moving more production processes earlier and streamlining overall production.

  • AI can generate time and cost savings in localization, subtitles, etc. but Bain does not assume AI writing scripts due to creative community pushback.

  • Using game engines to block out scenes ahead of time can save production time and costs by limiting reshoots and post-production.

  • Implementing new technologies requires training people and being sensitive to creative relationships, not mandating use in a way that feels hostile.

hollywoodreporter.com
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