The global smartphone market is expected to decline, but IDC predicts that Apple's iPhone market share will reach an all-time high due to trade-in deals, buy-now-pay-later schemes, and enticing features in their upcoming iPhone 15 Pro Max.
The iPhone 15 Pro and iPhone 15 Pro Max are expected to have a $100 price increase over the current models, according to analyst Dan Ives, but promotional activities and discounts from U.S. carriers are likely to drive sales and offset potential resistance.
Apple's iPhone 15 launch may face delays due to production issues, resulting in lower stock availability, while the iPhone 15 Pro Max is expected to be delayed by up to a month; leaked price details suggest a significant mark-up on the iPhone 15 Pro and Pro Max; Apple is rumored to be preparing a cheaper MacBook to rival the Chromebook, but it risks diluting its brand; the European Union has designated the App Store, Safari browser, and iOS as "gatekeepers" and plans to introduce regulations to prevent anti-competitive behavior; Apple's stock has fallen following restrictions on Chinese officials' use of iPhones.
The iPhone 15, set to be unveiled on September 12, may come with an Android-like charging port and improved camera zoom, potentially increasing its cost, according to analysts, with pricing for iPhone 15 models potentially being around $100 higher than previous models.
Apple's upcoming iPhone 15 launch is expected to be less exciting than previous years.
Apple is set to unveil the iPhone 15 with new features, but let's take a look back at the evolution of the iPhone, which revolutionized the mobile phone industry and sold over 1.2 billion units.
Despite its age, Apple has managed to increase its share of smartphone sales by converting Android users and appealing to teenagers, with the iPhone now accounting for over 50% of smartphones sold in the US and claiming around 20% of global smartphone sales.
Apple unveils the iPhone 15 featuring a brighter display, 48-megapixel camera, 100% recycled cobalt battery, and satellite connectivity for roadside assistance, amidst a global smartphone slump and challenges with sales in China.
The iPhone 15 has various new features, including Dynamic Island for multitasking, a brighter Super Retina XDR display, a durable Ceramic Shield front, an all-new 48MP main camera, and advanced connectivity options such as USB-C and eSIM. Additionally, it offers safety features like Roadside Assistance via satellite and Emergency SOS, and incorporates sustainability measures like recycled materials and carbon neutrality.
Verizon is offering new customers and existing customers adding a new line the opportunity to get the iPhone 15 Pro for free or up to $1,000 off any iPhone 15 model with a trade-in, while existing customers can upgrade and get up to $830 off the new iPhone 15 lineup with select trade-in on qualified Unlimited plans; Verizon is also offering deals on Apple Watch Series 9 and accessories.
Apple's highly anticipated iPhone 15 launch disappoints investors and Wall Street.
Apple unveiled the iPhone 15 with multiple minor changes that collectively represent a positive step forward, including high-end camera and processor upgrades, a new telephoto-style lens with 5x optical zoom, the transition to USB-C, enhanced connectivity and Wi-Fi capabilities, and the addition of Roadside Assistance to its satellite-based SOS services.
Apple has launched its iPhone 15 lineup, which includes the high-end iPhone 15 Pro and Pro Max models, but rival phones from Samsung, Google, and OnePlus offer similar or better specifications.
Various carriers, including AT&T, Verizon, T-Mobile, and Visible, are offering discounts and deals on the iPhone 15 and iPhone 15 Pro models, such as trade-in options and bill credits, ahead of the pre-order day on Friday.
If you can exercise some patience, consider deferring your iPhone 15 purchase to next year, as a better color option may be released and day-one purchasers may encounter issues, while other flagship phones from Google and Samsung may offer more beneficial features for your lifestyle.
The major US carriers, including AT&T, T-Mobile, and Verizon, are offering up to $1,000 off the iPhone 15 if certain requirements are met, such as trading in a recent phone and committing to a financing plan with the carrier, providing an opportunity for carriers to entice customers to switch to their newer, more expensive plans.
Apple has unveiled its iPhone 15 lineup, leading to a decrease in the value of previous iPhone models, making it a good time to sell and Decluttr is offering a 28-day price guarantee and a 10% bonus for selling your phone.
Apple's latest iPhone, the iPhone 15 Pro, has shown better-than-expected lead times and pre-orders, dispelling investor concerns and suggesting strong early demand despite previous worries about a possible ban in China.
Despite lukewarm reception and concerns around a Chinese ban, pre-orders for Apple's iPhone 15 are exceeding expectations, especially for the iPhone 15 Pro/Pro Max models, which are expected to boost Apple's average selling prices by approximately $100 over the past year.
Verizon is offering discounts on Apple's official iPhone 15 cases, USB-C chargers, and MagSafe accessories, with savings of up to 23% on bundle deals and reductions on individual products.
Apple is experiencing strong demand for various models of the iPhone 15, not just the higher-end Pro versions, according to J.P. Morgan analyst.
The iPhone 15 lineup, featuring design changes and a switch to USB-C charging, has been met with strong pre-orders and long lines at stores around the world, suggesting that many people are eager to upgrade their devices.
Apple is expected to achieve year-over-year growth in Q4 thanks to better than expected iPhone revenue and profit, with the iPhone 15 Pro Max and iPhone 15 Plus performing well, while the standard iPhone 15 and iPhone 15 Pro may face order cuts if their prices are not reduced, according to Ming-Chi Kuo's analysis based on supply chain sources.
The launch of Apple's iPhone 15, marked by sold-out pre-orders and long queues, comes after the company reported a decline in sales for the third consecutive quarter.
Wedbush analyst Daniel Ives believes that lukewarm reviews for Apple's new iPhone 15 may be overshadowed by strong sales, driven by a large number of iPhone users who haven't upgraded their phones in four or more years and the fear of missing out (FOMO), leading to potential pre-order rise and higher average sales prices (ASPs), suggesting that consensus analyst estimates for Apple's sales growth in 2024 could be conservative and projecting a $240 price target with 37% profit potential for Apple stock.
Elon Musk's interest in the new iPhone 15 has sparked rumors that he might create an alternative to the iPhone, leading to speculation about his intentions.
Apple's iPhone 15 release provides insights into the global economy, with investors monitoring sales impact on the stock.
Owners of the iPhone 15 Pro are complaining about the device overheating, with reports of the phone becoming too hot to hold and reaching temperatures of over 116 degrees Fahrenheit (46.7 degrees Celsius) during intense use, potentially caused by design changes to achieve a lighter weight.
The iPhone 15 is a compelling upgrade over the iPhone 14 Pro, offering better in-hand feel, improved photo quality, and future-proof features like USB-C.
The iPhone 15 has outdated and underwhelming specs, including a lack of an always-on display, low refresh rate, and the use of a previous generation chipset, making it difficult to recommend over other comparable Android flagship devices or even the iPhone 14 Pro.
The iPhone 15 is praised for its impressive camera, sleek design, and the transition to a USB-C charger, making it one of the best smartphones available and an appealing choice for Android users wanting to switch to iOS.
Apple's iPhone 15 is facing sales challenges in China, with a 4.5% decline compared to the iPhone 14, as competition from companies like Huawei impacts iPhone sales and market dominance.
Sales of Apple's iPhone 15 in China have been disappointing compared to its predecessor, with market analysts attributing this to weak consumption and the popularity of rival Huawei; however, in the US, the new iPhone is expected to show a double-digit rise in the first nine days of sales compared to 2022.
Demand for the iPhone 15 in China is lower than expected, facing stiff competition from Chinese smartphones, but sales remain strong in the US, and Apple is banking on increased interest in premium smartphones in India and a "seasonal recovery" in the European market to balance the scales, while analyst Jeff Pu predicts that the iPhone 16 models will be powered by chips from the A18 family instead of the A17 Pro.
